MARKET RESEARCH – Project Holiday

We are looking for males and females aged 20-60 to take part in a group discussion in St Albans about planning holidays.

There will be short pre task to complete prior to the group discussion

Please answer the questions below.

Name:

Telephone number:

Home Postcode:

Age:

Ethnicity:

Occupation:

Occupation of chief income earner in the household:

Which industry sector that you work in?

Working status i.e. Full time, part time, student, etc.

What was your highest level of education?

Who do you live with at home?

If you have children, please tell us their ages.

Who is responsible for planning and booking holidays in your household?

When did you last go on a ‘tailor made’ holiday outside of the UK? (By tailor made we mean a holiday where you designed your perfect trip to best suit your preferences and needs and then had it all booked and arranged for you).

Where did you travel to on this trip?

Who did you go with on this trip?

How much, approximately, did you spend on this trip, per person?

Did you book this trip?

• Through a travel agent
• Independently on line
• Independently by phone booked direct with the hotels, flight companies, etc
• Other – Please specify

If you used a travel agent, which of the following travel agents did you use?

• Trailfinders
• Audley Travel
• Virgin Holidays
• Other – Please specify

When are you next planning a similar trip to the one you have taken?

How much will be looking to spend per person on this trip?

Which of the following travel companies, if any, would you not consider using?

• Thomson
• Thomas Cook
• Virgin Holiday
• First Choice
• Open to all the above

Do you own a laptop? Yes/No?

Please forward this on to anyone you know who may be interested.
 

Unfortunately, it is impossible to reply to all emails or phone messages.   We receive lots of responses to researches that are emailed out. You will be contacted by phone if your application is successful. However, we apologise if you do not hear from us, but please keep trying for future projects that are sent out.

We look forward to hearing from you.
 
Kind regards,
 
 
Daliah Salem
trend MARKET RESEARCH LTD