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          •  Project Gin 
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          •  Project Mums 
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          •  Project App Test 
          •  Project Emergency 
          •  Project Alcoholic Drinks 
          •  Project Heating Installers 
          •  Project Kidney Disease 
          •  Project Simple 
          •  Project Toys 
          •  Project Elect 
          •  Project Aesthetics 
          •  Project Housing 
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           Focus Groups 

MARKET RESEARCH – Project Lightening

We are looking for male and female car owners, aged 25-55, to take part in an online diary for 1 week. You will be required to download an app on to your mobile phone. Each day you will be required to interact for up to 20 minutes. You will be also be required to upload some photos and video clips.

Some people may be selected for a follow up in home interview. If selected, you will receive a further incentive.

LOCATION:   Online
DATE:   Diary will commence Thursday 27th October – Wednesday 2nd November 2016
INCENTIVE:   £50.00

Please answer the questions below.

Name:

Telephone number:

Home Postcode:

Work Postcode:

Age:

Ethnicity:

Occupation:

Job Title:

Industry:

Working status i.e. full time, part time, etc

Occupation and job title of chief income earner in the household:

Who do you live with at home?

If you have children, please tell us their ages.

Who is responsible for the maintenance and repairs of your car?

Which of the following statements do you agree with?

  • I leave all work on my car to the experts
  • I have no interest in working on my car
  • I love driving
  • I want to make the most of the handling of my car to maximise my driving enjoyment
  • I drive for fun
  • I want my car to stand out from the crowd
  • I enjoy the challenge of working on my own car
  • I love looking after older machines and returning them to the road
  • Keeping an older car going can be troublesome but that is part of the fun
  • I would like to do more work on my car but I do not know enough about what I am doing
  • I hate paying other people to fit/service/repair my car
  • I work on my own car to save money
  • I have no strong feelings about my vehicle or maintenance of it
  • I have a passion for cars and perform high standard reapirs myself that are as good as a garage

Which of the following statements best describes your attitude towards servicing and maintenance of your car?

  • I can perform my own ‘professional standard’ repair and garage maintenance that is as good as any garage
  • I enjoy working on my car and can do significant repairs and maintenance but I am not as good as a mechanic
  • I am happy to do minor repairs and maintenance but I would still use a garage for more significant work
  • I prefer to leave all work on my car to the experts
  • I would like to do more work on my car but I do not know enough about what I am doing

How often do you use online shopping in general?

Which of the following websites have you NEVER visited?

  • Amazon
  • Ebay
  • Tesco Direct
  • Currys
  • Argos
  • PC World
  • Comet
  • Ebuyer
  • B&Q
  • Homebase
  • M&S
  • Halfords
  • Car Parts
  • Euro Car Parts

Which of the following websites have you bought from in the last 3 months?

  • Amazon
  • Ebay
  • Tesco Direct
  • Currys
  • Argos
  • PC World
  • Comet
  • Ebuyer
  • B&Q
  • Homebase
  • M&S
  • Halfords
  • Car Parts
  • Euro Car Parts

Which of the following websites have bought from in the last 3-12 months?

  • Amazon
  • Ebay
  • Tesco Direct
  • Currys
  • Argos
  • PC World
  • Comet
  • Ebuyer
  • B&Q
  • Homebase
  • M&S
  • Halfords
  • Car Parts
  • Euro Car Parts

Which of the following websites have you bought from over 12 months ago?

  • Amazon
  • Ebay
  • Tesco Direct
  • Currys
  • Argos
  • PC World
  • Comet
  • Ebuyer
  • B&Q
  • Homebase
  • M&S
  • Halfords
  • Car Parts
  • Euro Car Parts

Which of the following websites would you never buy from?

  • Amazon
  • Ebay
  • Tesco Direct
  • Currys
  • Argos
  • PC World
  • Comet
  • Ebuyer
  • B&Q
  • Homebase
  • M&S
  • Halfords
  • Car Parts
  • Euro Car Parts

Which make and model of mobile phone do you own?

Do you have access to WiFi at home? Yes/No?

Please forward this on to anyone you know who may be interested.
 

Unfortunately, it is impossible to reply to all emails or phone messages.   We receive lots of responses to researches that are emailed out. You will be contacted by phone if your application is successful. However, we apologise if you do not hear from us, but please keep trying for future projects that are sent out.


We look forward to hearing from you.
 
Kind regards,

 
 
Daliah Salem
trend MARKET RESEARCH LTD


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