MARKET RESEARCH – Project Car Owners

We are looking for car owners aged 30+ to take part in a group discussion for 2 hours in London There will be a pre-task to complete prior to the group discussion

Please answer the questions below.

Name:

Telephone number:

Home Postcode:

Work Postcode:

Age:

Occupation:

Occupation of chief income earner in the household:

Working status i.e. Student, Full time working, part time working, etc.

Who do you live with at home?

If you have children, please tell us their ages

Which of the following best describes your total household income?

• Under £25k
• £25k - £85k
• Over £85k

Which of the following statements do you agree with?

• I like to keep up with the latest trends
• I do not worry at all about what others think of me
• I am willing to sacrifice some time with my family to get ahead
• I do not reveal too much about myself to others
• I do not like to stand out from the crowd
• Taking risks makes life more exciting and enjoyable
• I think it is important to be involved in my community
• I work hard to live up to what others expect of me
• I am open to styles from all over the world
• I constantly set my standards higher for success

Do you own a car? Yes/No?

How often do you use your car?

Did you buy/lease your car?

• From new
• Used

When did you buy your car/lease your car?

How much, approximately, did you pay for your car?

What is the year of manufacture of your car?

What is the make and exact model of the car that you own and drive?

When are you planning to buy/lease a new car?

How much are you willing to spend on your next car purchase?

Which of the following types of car are you likely to consider for your next car?

• Medium sized car (small family car)
• Compact MPV
• Large sized family car
• Large MPV
• Small utility/SUV
• Medium/large utility/SUV
• Other – Please specify

Please state what cars and models you will be looking at for you next car purchase

Which of the following brands of cars would you never consider?

• Toyota
• Ford
• Kia
• Renault
• Volvo
• Open to all

Which of the following devices do you own and use?

• Smartphone
• Tablet
• Computer with webcam

Please forward this on to anyone you know who may be interested.

Unfortunately, it is impossible to reply to all emails or phone messages.   We receive lots of responses to researches that are emailed out. You will be contacted by phone if your application is successful. However, we apologise if you do not hear from us, but please keep trying for future projects that are sent out.

We look forward to hearing from you.
 
Kind regards,
 
 
Daliah Salem
trend MARKET RESEARCH LTD