MARKET RESEARCH – Project Gin

We are looking for males and females aged 20-35 to take part in a 3-hour in-home interview about drinking alcohol.

Some people will be selected to take part in a further 2-hour bar immersion where you will be going on to visit 2 bars after the in-home interview. If you are selected for this type of interview you will need to participate with 2 friends for the bar immersion part of the study.

There will be a pre-task to complete prior to the interview which will be a vlog.

Please answer the questions below.

Name:

Telephone number:

Home Postcode:

Age:

Ethnicity:

Occupation:

Occupation of chief income earner in the household:

Working status i.e. Full time, part time, retired, student, etc..

Industry sector:

Who do you live with at home?

If you have children, please tell us their ages

Which of the following social media sites do you have an active profile/account with?

• Facebook
• Twitter
• Instagram
• Pinterest
• Periscope
• Snapchat
• LinkedIn

How often do you drink alcohol?

Which of the following statements best describes you?

• I like to be the first to try out new and different places to eat and drink
• Wait for the other people you know to find new places to eat and drink
• I prefer to stick with a repertoire of favourite places to eat and drink

Please tell us the names of any new bars/restaurants that you have tried in London recently.

Which of the following types of alcohol have you consumed in the last 3 months?

• Craft Beer/lager/ale
• Red Wine/White wine
• Vodka
• Gin
• Rum
• Scotch Whisky
• Irish Whisky
• Tequila
• Brandy
• Cognac
• Bourbon/American Whisky
• Draught/bottled mainstream beer/lager

Which of the following types of alcohol would you never consider drinking in the future?

• Craft Beer/lager/ale
• Red Wine/White wine
• Vodka
• Gin
• Rum
• Scotch Whisky
• Irish Whisky
• Tequila
• Brandy
• Cognac
• Bourbon/American Whisky
• Draught/bottled mainstream beer/lager

If you drink gin, which of the following types of gin drink do you drink regularly?

• Gin and Tonic
• Gin Cocktail
• Neat Gin
• Gin and Soda
• Gin and Juice

Which of the above would be your preferred gin drink?

HOW OFTEN do you drink the following brands of alcohol?

• Bombay Sapphire
• Beefeater Gin
• Greenalls Gin
• Tanqueray London
• Bombay Original Gin
• Gordons
• Hendricks
• Tanqueray 10
• Plymouth Gin
• Sipsmiths Gin
• Portobello Road

If you are selected for the bar immersion part of this study, please give us the names and contact details of the 2 friends that will be joining you:

Please forward this on to anyone you know who may be interested.

Unfortunately, it is impossible to reply to all emails or phone messages.   We receive lots of responses to researches that are emailed out. You will be contacted by phone if your application is successful. However, we apologise if you do not hear from us, but please keep trying for future projects that are sent out.

We look forward to hearing from you.
 
Kind regards,
 
 
Daliah Salem
trend MARKET RESEARCH LTD