MARKET RESEARCH – Project Expand

We are looking for males and females aged 25-60 to take part in an online interview or telephone interview for 30 minutes about business news and analysis content

Please answer the questions below.

Name:

Telephone number:

Home Postcode:

Age:

Ethnicity:

Nationality:

Occupation of chief income earner in the household:

What is your current working status? Full time, part time, student, retired etc

What is the highest level of education you achieved?

Industry sector you are currently working in?

What is the highest level of education you have received?

Who do you live with at home?

If you have children, please tell us their ages?

Is your personal annual income?

• Under £40k
• £40k-£60k
• Over £60k

Which of the following types of news content do you follow?

• Business, news and analysis
• Entertainment news
• Health and medicine
• Sports
• Politics
• None of the above

Which of the following formats do you use for business news and analysis?

• In print (newspapers, magazines)
• TV
• Radio
• Web
• Apps
• Podcasts
• Email newsletters

Which of the following sources of business news and analysis do you feel positive towards?

• Bloomberg
• Bloomberg Businessweek
• Wall Street Journal
• New York Times
• Financial Times
• The Guardian
• Fortune
• Fast Company
• Forbes
• The Economist
• Wired
• Harvard Business Review
• The Atlantic
• None of the above

Which of the following sources of business news and analysis do you use at least 3-4 times per week, through their website or mobile app?

• Bloomberg
• Bloomberg Businessweek
• Wall Street Journal
• New York Times
• Financial Times
• The Guardian
• Fortune
• Fast Company
• Forbes
• The Economist
• Wired
• Harvard Business Review
• The Atlantic
• None of the above

Which of the following sources of business news and analysis do you use at least 3-4 times per week in magazine form?

• Bloomberg
• Bloomberg Businessweek
• Wall Street Journal
• New York Times
• Financial Times
• The Guardian
• Fortune
• Fast Company
• Forbes
• The Economist
• Wired
• Harvard Business Review
• The Atlantic
• None of the above

Which of the following sources of business news and analysis do you pay to subscribe to, either online/app version or magazine?

• Bloomberg
• Bloomberg Businessweek
• Wall Street Journal
• New York Times
• Financial Times
• The Guardian
• Fortune
• Fast Company
• Forbes
• The Economist
• Wired
• Harvard Business Review
• The Atlantic
• None of the above

Which of the following types of business news and analysis are you interested in?

• Breaking news stories
• Business and politics
• American business stories
• Financial markets
• Finance and Investments
• Innovation and start ups
• Impact of technology on business
• Global business stories
• Profiles of business leaders
• None of the above

Which of the following things are you looking to get from business news and analysis?

• Understanding why stories matter
• Understanding the strategic takeaway
• Gaining insights to help my business
• Gaining knowledge to help my career
• Tools to help me with my work
• Learning about the people behind stories
• Being entertained
• Not missing out
• Curiosity about the world around me

Please forward this on to anyone you know who may be interested.

Unfortunately, it is impossible to reply to all emails or phone messages.   We receive lots of responses to researches that are emailed out. You will be contacted by phone if your application is successful. However, we apologise if you do not hear from us, but please keep trying for future projects that are sent out.

We look forward to hearing from you.
 
Kind regards,
 
 
Daliah Salem
trend MARKET RESEARCH LTD