MARKET RESEARCH – Project Laundry

We are looking for males aged 25-70 to take part in a group discussion for 2 hours in London about laundry products.

Please answer the questions below.

Name:

Telephone Number:

Postcode:

Age:

Occupation:

Job Title:

Working Status:

Highest level of education achieved:

Occupation of chief income earner in the household:

Who do you live with in your household?

If you have children, please tell us their ages.

Which of the following statements best describes you and your laundry purchase attitude?

• I prefer to buy the most effective laundry products
• I prefer to buy the brand of laundry product that I am most familiar with
• I prefer to buy the least expensive laundry products available

Which of the following laundry products do you buy at least once every 3 months?

• Liquid laundry detergent
• Liquid Fabric softener
• Liquid stain remover/Pre treat
• Liquid laundry Boosters
• None of the above

Do you buy any ‘sensitive’ or ‘hypo allergenic’ versions of laundry products? Yes/No?

Do you buy any ‘eco’ or ‘earth friendly’ versions of laundry products?

If yes, please specify what you buy.

For which of the following types of laundry products do you buy ‘refills’ for? (Refills are pouches that you buy to refill original laundry containers at home).

• Liquid laundry detergent
• Liquid Fabric softener
• Liquid stain remover/Pre treat
• Liquid laundry Boosters
• None of the above

Where do you typically do your laundry?

• In a washing machine at home
• In a shared laundry area where you live
• In a launderette

Please forward this on to anyone you know who may be interested.
 

Unfortunately, it is impossible to reply to all emails or phone messages.   We receive lots of responses to researches that are emailed out. You will be contacted by phone if your application is successful. However, we apologise if you do not hear from us, but please keep trying for future projects that are sent out.

We look forward to hearing from you.
 
Kind regards,
 
 
Daliah Salem
trend MARKET RESEARCH LTD